So why should you use Kidneyoogle (Powered by Google) over regular Google?

Let's use the search term "Waiting List" as an example. Using "Google"

Now Let's use "Kidneyoogle.com" using the same search term "Waiting List"

As you can see, ALL results are related to kidney disease, you do not have to search through dozens of non-related websites. For another example let's try the search term NxStage.

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See the difference? With regular Google you get tons of sites talking about the financial side of "nxstage", NOT the dialysis side. Kidneyoogle is the search engine powered by Google, but designed for people with kidney disease.